Sun Diego enters a lease agreement with Sima Management Corp. to take over the Victorian mansion in Carlsbad. A statement didn’t specify when the surf shop would move into the location. File photo by Rachel Stine
Sun Diego enters a lease agreement with Sima Management Corp. to take over the Victorian mansion in Carlsbad. A statement didn’t specify when the surf shop would move into the location. File photo by Rachel Stine
Rancho Santa Fe

Sun Diego enters lease for Carlsbad site

CARLSBAD — Sun Diego Boardshops announced on Thursday that it has signed a lease to open a new store in the historic Victorian mansion at the corner of Carlsbad Boulevard and Carlsbad Village Drive. 

Originally built in 1887, the distinctive blue landmark was formerly home to the Twin Inns hotel and several restaurants. The site was most recently leased and operated by Ocean House restaurant and bar until a flood in May caused the business to close.

A group of Carlsbad business people had proposed taking over the business to open a new restaurant, bar, and music venue, called Nineteen Nineteen.

When ending their lease at the site, Ocean House representatives presented the Nineteen Nineteen deal to the landlord of the property, Sima Management Corp., for consideration, according to Adam Geeb, a senior property manager for Sima.

He explained that Sima decided not to pursue negotiations with Nineteen Nineteen, saying, “That entity was not strong enough to take on a property like Ocean House. It would have presented a significant risk for the property.”

“Sun Diego is a much more stable option,” he said, adding that the surf store would compliment the Village.

The Carlsbad-based surf apparel and equipment company has nine locations throughout San Diego County. Sun Diego announced that the new store in the Village would replace its current Carlsbad location in the Carlsbad Premium Outlets Center, which is closing since the Outlet Center decided not to re-new the store’s lease.

Several community members, particularly owners of local surf shops, expressed dismay about Sun Diego taking over the restaurant space when rumors first spread about the possible deal.

“It is our intention to uphold (the Carlsbad Twin Inns building’s) history and character since we thoroughly understand the significance of this building to the city of Carlsbad,” said a statement from Sun Diego about the lease agreement.

In the statement, Sun Diego said that they are looking to incorporate a restaurant into the site as well.

 

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3 comments

rob October 21, 2013 at 12:51 am

I always thought the layout of the restaurant was poor. Retail space needs to be on the first floor so not sure how they are going to incorporate a restaurant. Bad news for local surf shops.

mike October 22, 2013 at 6:43 am

Super lame.

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