Highway 101 Coast Cruiser moves the summer

ENCINITAS — Residents and visitors are invited to cruise along Coast Highway101 this summer from Leucadia through downtown Encinitas and Cardiff-by-the Sea in the new Coast Cruiser pilot shuttle bus service in Encinitas. This 14-week pilot shuttle service runs through Labor Day, Sept. 7, every weekend both Saturdays and Sundays from 11 a.m. to 9 p.m.
There are 11 designated stops along the route as follows:
— Stop No. 1: NCTD Station on Vulcan , which stops on the hour
— Stop No. 2: A Street and Highway 101, east side
— Stop No. 3: Grandview/Avocado Street and Highway 101, west side
— Stop No. 4: Phoebe Street and Highway101, west side
— Stop No. 5: Basil Street and Highway 101, west side
— Stop No. 6: Moonlight Beach, lower lot, which stops on the half hour
— Stop No. 7: K Street and Highway 101, west side
— Stop No. 8: San Elijo Campgrounds, Highway 101 west side
— Stop No. 9: Yogi’s in Cardiff, Highway 101 east side
— Stop No. 10: New Balance Shoe Store in Cardiff, Birmingham & Newcastle
— Stop No. 11: The Lumberyard, Highway 101 east side.
The cost for the shuttle is $1 each way or weekend passes may be purchased for $5.
Passes can be purchased on the shuttle or in advance at the Leucadia 101 Main Street office, 386 N. Coast Highway 101; the Downtown Encinitas Main Street office, 818 S. Coast Highway 101; or the Cardiff 101 Chamber office, 124 Aberdeen in Cardiff. Maps detailing the stops and schedule will be available at many Highway 101 locations and on the shuttle. Bull Taco in the San Elijo campground; JamRoc101 Caribbean Grill, Bamboo 2 U and Tikis Too, Queen Eileen’s, and Moonlight Beach Snack Shop are offering discounts or special offers to customers showing their current or future weekend pass.
The shuttle is intended to promote movement between all three coastal communities without creating traffic congestion. This bus selected is operated by Wherever Shuttle and runs on bio-fuel that has been converted from used vegetable oil. It is an extension of the city of Encinitas’ Greening our Community efforts. Wherever Shuttle will be collecting used vegetable oil from the following local Encinitas restaurants to use as fuel for the Coast Cruiser shuttle: Cap’n Kenos, Raul’s, Giovanni’s, Beach City Café and Jeorge’s on Santa Fe Drive.
The idea for a pilot shuttle service came out of the city of Encinitas’ Cultural Tourism Committee in 2008. In a joint effort by Downtown Encinitas MainStreet Association, The Cardiff 101 Chamber, and Leucadia 101 MainStreet Association, which is acting as the lead organization to administer the pilot project, this idea became a reality. The purpose of the shuttle pilot program is to gain insight and to gauge public support for the project as a permanent beach cities shuttle for Encinitas. With grants received from the city of Encinitas and The Mizel Family Foundation, and from San Diego County Third District Supervisor Pam Slater-Price, along with funding from our major sponsors: MiraCosta College; Yogi’s Bar & Grill; Pacific Station; Auggie’s House of Crab; and Steele Realty, there is enough seed money to put the concept into action this summer. More information can be found at www.leucadia101.com.


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