CARDIFF-BY-THE-SEA — The results are in from a series of public workshops and an online survey regarding the land known as the strawberry fields.
A wrap-up meeting was held April 27 at the city offices off Faraday Avenue to present residents’ opinions on what the city should allow to be developed on the approximately 300 acres off Cannon Road. Although the parcels of land are privately owned, the city is planning now for future development.
City officials have said Proposition D — approved by voters in 2006 to protect what is called the Cannon Road Agricultural Lands — designates the existing Carlsbad Flower Fields, and three additional parcels, as open space.
SDG&E owns the largest portion of the Cannon Road Agricultural Lands — just more than 200 acres. Much of the property, on the eastern side of the freeway, is home to strawberry fields.
The 53.4-acre Carlsbad Flower Fields is exempt from development as it was protected in 1996 by the city. The popular tourist attraction is home to the ranunculus, and is owned by the Carltas Company, the development arm of the Ecke flower-growing company, along with the 45.6 acres just north of the Carlsbad Flower Fields. An additional 26.4 acres, just north of Legoland, is now owned by M & A Gabaee.
The city put together a Proposition D Citizens Liaison Committee and held two large workshops last fall and four smaller workshops in March. The workshops focused on different aspects of the development of the property, said Cynthia Haas, manager of economic and real estate development for the city of Carlsbad. Haas said the groups discussed passive, active, cultural and civic uses for each of the three properties in question. Passive uses such as parks and trails, active uses such as ball fields and golf courses and cultural uses such as museums were discussed.
After gathering suggestions from the workshop, the city posted a survey online.
Residents responding to the online survey voted on a list of proposed options put forth by the city.
Many of the options given by the city were found to be unacceptable by most residents at both the workshops and the online survey. Suggestions for active uses, such as an auto raceway to replace the recently demolished Carlsbad Speedway, were shot down. A movie theater, golf course and ball fields were also negatively received. Most respondents favored lagoon access and water activities for active uses.
For passive uses, respondents favored walking and biking trails. Suggestions such as a campground or petting zoo were considered the most undesired.
The most desired cultural uses were a regional park and an amphitheater. The most undesired choices given were a drive-in theater and swap meet.
City officials have said the goal of developing the property is to create a “sustainable area that balances social, economic and environmental values important to the community.”
The meeting is just one of a series of steps to find allowable uses for future development. City officials said they cannot tell property owners what to build, but will have the voted-on allowable uses for them to choose from if and when the time comes.
So far, there has been no word on the sale or purchase of any of the properties.

