There’s a yellow sign with red lettering on the lawn of Louie and Fran Padilla’s house.
It says: “Warning. Please stay off property. This is a private residence…Thanks for your cooperation.”
The Padilla’s need this highly visible admonition because, as much as some people wish it was, their home is not a public monument.
It is, however, the house that served as the fictitious home of Walter White, the chemistry teacher-gone-wrong in the hit television series “Breaking Bad.”
Some days, as many as 200 cars a day cruise by the house in this Albuquerque neighborhood of Northeast Heights.
And yes, there have been plenty of pizzas tossed on the roof (Season 3; Episode 2).
“More pizzas than we ever want to see again,” says Fran, who stands on the sidewalk chatting with series fans.
The Padilla home is the most-visited film/TV home in the country, says our driver/guide Frank Sandoval, owner of Breaking Bad RV Tours.
“It recently surpassed Tony Soprano’s residence in New Jersey.”
Several times a week, Sandoval chauffeurs passengers to 17 “Breaking Bad” film locations throughout the city that has become a mecca for film and TV productions because of a healthy rebate. (Spend $10 million; get $3 million back.)
Has “Breaking Bad” been good for Albuquerque?
Without a doubt, says Tania Armenta, vice president of marketing for the Albuquerque Convention and Visitors Bureau.
“We saw interest in the city increase about Season 4. Before that, most people were not aware of the state and what it has to offer.
“Tourism numbers have continued to increase in the last few years. Products have been created — hotel packages, drinks, tours. You can take a ‘Breaking Bad’ tour by RV, trolley, bike, limo or a self-guided. We’ve had 220.000 visitors to the part of our website that is dedicated to ‘Breaking Bad.’”
Besides visitor dollars, each episode of “Breaking Bad” (they total 62) brought $1 million to Albuquerque’s economy.
Sandoval began his tour in April 2014 after spending seven months of overhauling the RV and getting Department of Transportation approval.
“After the show ended (in 2013), we had tons of friends flying in to visit the locations where it was filmed,” Sandoval explains. “A friend of mine from Florida… said it would be really cool to cruise around and see the locations in a ‘Breaking Bad’ RV. So we put the wheels in motion.”
Since then, Sandoval, who had a minor role as a DEA agent in the series and does a credible imitation of Jesse Pinkman, has introduced Albuquerque to visitors from all over the world – Austria, Australia, Germany, Africa and Russia to name a few. Some of these fans are fanatics.
“We had a guy who wanted to run around in his ‘tighty whities’ (as Walter White did in the opening episode). Also, we had a girl who, when she saw the RV, broke down in tears and ran up and hugged and kissed it. She said this was the best day ever in her life.”
A saner fan of the show, I didn’t start watching until the season was long over. Conversation about the show’s violence made me reluctant to join the legions of true believers. Then curiosity got the best of me and I peeked. I got sucked in quickly.
So here we are, standing in front of the Padilla home, taking photos and talking with Fran.
“People from the production crew just knocked on my door one day and asked if they could use my house,” she explains.
At first, Fran thought it was a joke, then checked with the state’s film commission. These guys were for real.
“I guess they liked the location. It’s easy to block off the street here.”
Only the exterior of the Padilla home was used, including the pool scenes. Initially, the director wanted to cover it, but writers insisted on working it into the script (think teddy bear’s floating eyeball and Skyler’s breakdown).
Interior were shot in an Albuquerque sound stage.
“Breaking Bad” has changed the Padillas’ lives. They’ve met people from all over the world.
“Most of the time, they are nice and respect our property,” Fran tells us, but, according to Sandoval, Fran was (gently) hit by a car once when the driver refused to leave her driveway so she could keep a doctor appointment.
Our three-and-a-half-hour tour ends at The Candy Lady, an Old Town Shop owned by Debbie Bell. “Bad” has been good to her, she says. She supplied the rock crystal candy that passed for meth during the first two seasons. (It changed to a blue color for later episodes, and each passenger on the RV tour gets a bag of “Blue Ice”).
“No one ever thought the show would be this big,” Bell says. “First I started selling the ‘dime bags’, then T-shirts and cups and tiles, which are all made here. I don’t want to buy someone else’s stuff.”
Ball also offers replicas of the pork pie hat worn by actor Bryan Cranston after his transformation into the drug lord Heisenberg. Don’t want to buy? Feel free to put it on and take a selfie.
For more info, visit visitalbuquerque.org and breakingbadrvtours.com.
E’Louise Ondash is a freelance writer living in North County. Tell her about your travels at firstname.lastname@example.org